FOCUS : SYNONYMS AND THE WORLD OF MARKETING
There are 5 types of adopters for products; innovators, early adopters, the early majority, the late majority and laggards. WHICH DO YOU THNK YOU ARE? DOES YOUR POSITION CHANGE DEPENDING ON WHAT THING WE ARE TALKING ABOUT? WHY?
WORKBOOK ACTIVITIES
ARTHUR C CLARKE [AUTHOR OF '2001 - A SPACE ODESSY']
AT IT AGAIN WITH PREDICTIONS
THIS TIME - THAT COMPUTERS WOULD FIT ON A DESK AND THAT A WORLD OF KNOWLEDGE WOULD BE AT YOUR FINGERTIPS
AND IT IS, AND YOU ARE IN IT
